Frame Your Thinking.

Scale What You Know.

Turn your expertise into a signature framework that scales your business and positions you as The Authority.


Ideal for thoughtful experts who want clarity without loud gimmicks.

Take the Natural Authority Style Quiz today:

as featured in

Published in BRAND YOU Magazine

You don’t need more ideas.
You need a way to hold the ones that matter.

You’re not at the beginning, beginning.

You already know your work makes a difference.
You’ve built experience, insight, and results - often through referrals, reputation, or word of mouth.

But now, something feels stuck.

Your thinking is bigger than your visibility.
Your ideas are strong, but scattered.
And explaining what you really do takes longer than it should.

This is the moment where hustle stops working, and structure starts to matter.

This is for you if ...

  • You’re a coach, consultant, expert, or educator with depth, not fluff
  • You’re known for being thoughtful, intelligent, and quietly brilliant
  • You don’t want to shout louder — you want to land clearer
  • You have a lot to say, but not yet a clean way to say it
  • You know your work deserves a bigger platform, and you want this to happen without becoming someone you’re not

If you've been successful through personal relationships and referrals but know there's a bigger game to play, you are in the right place.

Susanna Reay leaning forward with a big welcoming smile on her face

Clarity is not about simplifying.
It’s about compression.

Most experts don’t struggle because they lack knowledge.

They struggle because they have too much of it — with no clear hierarchy.

 - Ideas pile up.
- Content fragments.
- Offers blur together.

And over time, that complexity starts to stall momentum.

Framework Thinking® solves this by identifying your load-bearing ideas — the few concepts strong enough to carry everything else:

  • Your message
  • Your content
  • Your offers
  • Your authority

This is how your thinking becomes an asset — not a bottleneck.

Real Results. Real Businesses. Real Clarity.

Entrepreneurs, coaches, and creatives across the globe trust Susanna Reay as their creative Framework Thinking® Business coach to 

turn overwhelm into momentum, and ideas into scalable offers.

100+ glowing testimonials

“The first program where I’ve made real, measurable progress.” – Jane A.

Award-winning launches & sold-out offers

“Launched, won awards, got featured – all thanks to Susanna.” – Holly S.

From confusion to clarity in moments

“From chaos to clarity. Clients now get my offer.” – Caroline R

Clients from over 10 industries and 6 countries

“Worth every penny. Susanna is a complete wizard.” – Linzy B.
SHOWTIME Audience holding up Susann Reay's Framework Thinking Books. 1st October 2025

Framework Thinking® is how experts turn ideas into intellectual property.

Framework Thinking® is a structured way to:

  • Distil complex thinking into clear, visual frameworks
  • Define what you do, and just as importantly, what you don’t
  • Create clarity your audience can instantly understand and remember
  • Build authority without comparison or positioning gymnastics

This is not about templates or strict flow diagrams.
It’s about creating a category of one — where people come to you for this.

Different levels of support — one clear philosophy.

Online and In Person Workshops, Group Training, Courses, Private Mentoring.

Depending on where you are, you can:

  • Gain fast clarity through focused framework work
  • Develop your signature Authority Framework®
  • Join a collaborative space to crystallise and apply your thinking
  • Work privately to translate complexity into scalable structure

Each path is designed to meet you at the point you’re ready for — not push you faster than your thinking can integrate.

Client Breakthroughs

Kerri Burchill, PhD – Leadership Trainer
“One session gave me a full business framework.”

“I have a PhD in frameworks but was stuck. Susanna took my ideas and turned them into a clear, logical offer. I left our session empowered and focused.”

Jo H. – Marketing Pro, 9+ Years in Business
“The most comprehensive course I’ve ever taken.”

“Susanna just gets business — no matter your niche. Her course brought accountability, depth, and clarity I hadn’t found anywhere else.”

Isabelle Crypto – Marketing Consultant
“She thinks with you. That’s rare.”

“Susanna brings calm, clarity, and structure. I’ve been a marketer for years, but I needed someone to help me think through my own ideas. She nailed it.”

Nicla Diceglie – Interior Designer
“Clarity Queen! I finally feel ahead of the game.”

“I now know what makes me unique, and my clients see it too. Susanna helped me untangle my message and build a profitable offer with confidence.”

You don’t need to become louder to be seen.

You’ve reached a stage where hustle isn’t the answer.

The world doesn’t need more noise.
It needs clearer thinking.

When good ideas are structured well, they travel further.
When thoughtful people are visible, better conversations happen.

That’s the work.

This work is ideally suited to...

Ambitious and Growth-Stage Entrepreneurs - You want a system that makes your work teachable, memorable, and repeatable - whether it’s to your clients, your team, or your licensed partners.

Coaches & Consultants - You’re booked out, tired of reinventing the wheel, and ready to lead with a signature group offer powered by your unique method.

Small Agencies & Teams - You need internal clarity. A common language. A system that reflects your brilliance and allows your team to deliver without second-guessing.

Thought Leaders & Trainers - You’ve got strong content. Now let’s wrap it in a unique framework that’s instantly recognisable and strategically positioned.

TRUTH

Your expertise remains invisible

until it's properly structured

Start with clarity

If you’re not sure where to begin, the fastest first step is understanding how your authority naturally works.

Proof in Action

Real clients. Real transformations.

Published ‘Happy Home Design’ course

“I can’t believe I made my first sale the day I launched!”

Holly Scott

Happy Home Designer

Clarified 15 years of expertise

“I finally have a framework to explain what I do — and clients love it.”

Caroline Rushforth

Personal Empowerment Coach

Breakthrough after years of doubt

“Five years stuck — finally a breakthrough that moved my business forward.”

Haroun Busby

Clinical Psychologist

Professional rebrand = big win

“New branding + website helped me win my biggest proposal yet.”

Alice Blackwell

 Online Event Producer & Facilitator

Framework Thinking® enables you to

confidently step forward, share your wisdom, elicit change and play the bigger game.

Authority Architect Susanna Reay helping experts build scalable frameworks

" I've never met anyone like Susanna before, who looks at the whole package and how it can be pulled together into a cohesive strategy"

Annie Hall, Owner of Phase Two Design

Framework Thinking® Articles

"Susanna is so intuitive in how she works, she gets me, she'll get you, as she adapts to people's individuality. Working with Susanna is worth every penny. If you're thinking about working with Susanna, just do it - she is a complete wizard, a master at what she does." Linzy Boden